Real Time Customer Loyalty and Reward Platform with Apache Kafka
Read More

Customer Loyalty and Rewards Platform with Apache Kafka

Loyalty and rewards platforms are crucial for customer retention and revenue growth for many enterprises across industries. Apache Kafka provides context-specific real-time data and consistency across all applications and databases for a modern and flexible enterprise architecture. This blog post looks at case studies from Albertsons (retail), Globe Telecom (telco), Virgin Australia (aviation), Disney+ Hotstar (sports and gaming), and Porsche (automotive) to explain the value of data streaming for improving the customer loyalty.
Read More
SAP Datasphere and Apache Kafka as Data Fabric for ERP Integration
Read More

SAP Datasphere and Apache Kafka as Data Fabric for S/4HANA ERP Integration

SAP is the leading ERP solution across industries around the world. Data integration with other data platforms, applications, databases, and APIs is one of the hardest challenges in the IT and software landscape. This blog post explores how SAP Datasphere in conjunction with the data streaming platform Apache Kafka enables a reliable, scalable and open data fabric for connecting SAP business objects of ECC and S/4HANA ERP with other real-time, batch, or request-response interfaces.
Read More
Data Streaming Landscape 2024 around Kafka Flink and Cloud
Read More

The Data Streaming Landscape 2024

The research company Forrester defines data streaming platforms as a new software category in a new Forrester Wave. Apache Kafka is the de facto standard used by over 100,000 organizations. Plenty of vendors offer Kafka platforms and cloud services. Many complementary open source stream processing frameworks like Apache Flink and related cloud offerings emerged. And competitive technologies like Pulsar, Redpanda, or WarpStream try to get market share leveraging the Kafka protocol. This blog post explores the data streaming landscape of 2024 to summarize existing solutions and market trends. The end of the article gives an outlook to potential new entrants in 2025.
Read More
Read More

Top 5 Trends for Data Streaming with Kafka and Flink in 2024

Do you wonder about my predicted TOP 5 data streaming trends with Apache Kafka and Flink in 2024 to set data in motion? Discover new technology trends and best practices for event-driven architectures, including data sharing, data contracts, serverless stream processing, multi-cloud architectures, and GenAI.
Read More
The State of Data Streaming for Healthcare in 2023 with Apache Kafka and Flink
Read More

The State of Data Streaming for Healthcare with Apache Kafka and Flink

This blog post explores the state of data streaming for the healthcare industry powered by Apache Kafka and Apache Flink. IT modernization and innovation with pioneering technologies like sensors, telemedicine, or AI/machine learning are explored. I look at enterprise architectures and customer stories from Humana, Recursion, BHG (former Bankers Healthcare Group), and more. A complete slide deck and on-demand video recording are included.
Read More
Policy Enforcement and Data Quality for Apache Kafka with Schema Registry
Read More

Policy Enforcement and Data Quality for Apache Kafka with Schema Registry

Good data quality is one of the most critical requirements in decoupled architectures, like microservices or data mesh. Apache Kafka became the de facto standard for these architectures. But Kafka is a dumb broker that only stores byte arrays. The Schema Registry enforces message structures. This blog post looks at enhancements to leverage data contracts for policies and rules to enforce good data quality on field-level and advanced use cases like routing malicious messages to a dead letter queue.
Read More
Read More

How Michelin improves Aftermarket Sales and Customer Service with Data Streaming

Aftermarket sales and customer service require the right information at the right time to make context-specific decisions. This post explains the modernization of supply chain business process choreography based on the real-life use case of Michelin, a tire manufacturer in France. Data Streaming with Apache Kafka enables true decoupling, domain-driven design, and data consistency across real-time and batch systems. Common business goals drove them: Increase customer retention, increase revenue, reduce costs, and improve time to market for innovation.
Read More
The State of Data Streaming for Insurance in 2023
Read More

The State of Data Streaming for Insurance

This blog post explores the state of data streaming for the insurance industry in 2023. The evolution of claim processing, customer service, telematics, and new business models requires real-time end-to-end visibility, reliable and intuitive B2B and B2C communication, and integration with pioneering technologies like AI/machine learning for image recognition. Learn from use cases of Allianz, Generali, Policygenius, and more. A complete slide deck and on-demand video recording are included.
Read More
Real-Time Advertising Platform with Apache Kafka and Flink
Read More

How to Build a Real-Time Advertising Platform with Apache Kafka and Flink

An advertising platform requires real-time capabilities to provide dynamic targeting, ad personalization, ad fraud detection, budget allocation, and event-driven marketing. This blog post explores how data streaming with Apache Kafka and Apache Flink enables context-specific advertising at any scale. Real-world success stories from Pinterest, Uber, Unity, buzzwil, and TV-Insight show different solutions and architectures for serving ads in marketing campaigns, embedded into mobile apps, and as SaaS software products.
Read More